Looks like KANYE WEST, RIHANNA, JIM JONES and more gotta get that Boom Boom Pow….

It was all smiles last night in NYC as THE BLACK EYED PEAS celebrated their new (and final?) album The E.N.D. (Energy Never Dies) with a party hosted by Target…I wonder if they can get me hook-up on some Target cards.

And here’s a fun little tidbit…Word on the bricks is: Kanye stepped behind the camera to direct DRAKE’S very first official big budget solo music video. Drizzy recently talked to MTV News about the clip for the infectious ‘Best I Ever Had’ and said ‘Women stop me and tell them how special it makes them feel so I want the video to make them feel special too.”

But here’s where this rumor gets really interesting…There’s speculation (I said just speculation) that Drizzy’s leading lady is none other than his rumored real-life leading lady…Rihanna.

More pics after the cut…

Check out The Black Eyed Peas new joint in store now…