EXCLUSIVE: BEHIND THE SCENES OF ROCAWEAR’S PSA FOR HAITI

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HEY! I know I’ve been SO MIA over here (SHOUTS to Mecca Donna for doing a great job of holding it down) but I wanted to share with you guys the FIRST sneak peek of just one of the things I’ve been busy working on.

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On January 12th I watched in horror along with everyone else as Port Au Prince was destroyed – and I knew I had to do something. In the days that followed, it became clear that this tragedy hit closer to home for me than I initially thought and it only heightened my desire to do something to contribute.

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So when fellow blogger MARTINE CAUTHEN returned from Haiti (after moving last fall), I knew that her story was one that needed to be told. Within a matter of days, I’d written a script, gotten my team on board and we were in pre-production. The missing piece came into place when Monee and Aleesha came on board.

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I can’t tell you the concept, but we were very fortunate to get some interesting and very talented people involved, a few of which are pictured in this post. And I am over the moon that we were allowed to use some beautiful images from the uber talented Adam Sjoberg. And after ten years of working in film & TV, I can proudly say I made my directorial debut…and I couldn’t have picked a better project.

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Thank you SO much to EVERYONE…and look out for the official PSA ‘Everybody’s Haitian’ on Roc4Life soon… :o )

THANK YOU SO MUCH To Rome for the pics!

More pics after the jump…

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Shouts to my brothers in The Program, LLC (Puma and Tory)…Kaboom!

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